Branding: Why You Should Care

Branding: Why You Should Care

  Ever hear these phrases? “Slap together a logo.” “Whip up a brochure.” “Throw together a banner.” These are things I hear sometimes as a graphic designer. The overarching theme: Design is a superfluous layer of eye candy necessary to get a product or service to...
5 Tips For Hiring a Logo Designer

5 Tips For Hiring a Logo Designer

So, you need a logo. How do you know if the designer you’re hiring is going to provide professional design work? Is it just finding someone who can use Illustrator or Photoshop? Should you use a cheaper online service? Here are five tips: 1. Review their work. Does it...
The Power of Design

The Power of Design

A friend of mine once described the feeling you get when you’re shopping and you see something you like. “It gives you those… happy chemicals! You know?”     Yeah. I do. I’m no scientist, but I’m sure I could dig up some facts...